07 March 2009

Designer scarves raise money for Breast Cancer Research Foundation (BCRF)



Doing your part for charity has never been more fashionable. Jonäno, an eco-chic clothing company, introduces a unique opportunity to add a designer touch to your wardrobe while supporting a really fantastic cause.

Jonäno debuts the newest addition to their Daffodil Collection. Inspired by Daffodil Days, Artist Bonnie Siefers has created beautiful whisper light scarves that support breast cancer research. You can honor someone special, brighten the day of someone touched by the disease, and help make the Jonäno Mission possible-all at the same time!

One of the first flowers to bloom in the spring, the daffodil is a symbol of hope. Each year during Daffodil Days, fresh daffodils are available to purchase worldwide, either in memory of a loved one, to celebrate a cancer survivor or to promote the hope of a cancer-free future.

  • Cancer is the second leading cause of death in the United States.
  • In 2008, approximately 1.8 million new cancer cases were diagnosed.
  • In 2008, approximately 40,000 cancer deaths occurred in the United States.
  • The overall survival rate for all types of cancer is 65%.
  • Today, there are approximately 2.5 million cancer survivors in the United States.
Now you can show your support for a cure year round!

The newest additions to the jonano.com Daffodil Collection are limited addition peace silk / linen scarves, available in black or undyed cloud. Best of all, 10% of each retail sale online at jonano.com goes to support breast cancer research through the Breast Cancer Research Foundation. At $69.00 retail that's almost $7.00 per scarf in money raised to find a cure. Buyers are encouraged to match the Jonano donation.

Bonnie's Story

"My mother died from cancer when I was just 19 years old and it was a life changing event. In a matter of months the person closest to me was gone. I was in college and had such a short time to say goodbye. As a grown woman, I carry the memory of my mother daily. This is why cancer research is important to me."

Inspired by the Daffodil Days®, Jonäno owner and artist Bonnie Siefers, a Survivors Circle member of the BCRF, created a beautiful collection with a mission; envisioning "A World without Cancer." You can honor a loved one, brighten the day of someone touched by the disease, and help make the Jonäno Mission possible-all at the same time!

The Breast Cancer Research Foundation, founded in 1993 by Evelyn H. Lauder, works to achieve prevention and a cure for breast cancer in our lifetime by providing critical funding for innovative clinical and genetic research at leading medical centers worldwide, and increasing public awareness about good breast health. Since its inception, the Foundation has raised more than $127 million to support clinical research at cancer centers across the globe conducting the most advanced and promising breast cancer research into new therapies and genetic links that will help lead to prevention and a cure. In October 2008, the Foundation awarded over $34.5 million in new grants to more than 166 researchers across the United States and in Canada, Europe, Latin America, and Israel. Rated four stars by Charity Navigator, the Foundation welcomes and depends on contributions from all those concerned with women's health. Working together, we know we can find a cure in our lifetime.

By purchasing one of these luxurious organic and natural fiber scarves, not only will you be supporting a fantastic cause, but you will also be looking good and feeling positively uplifted. Jonano Daffodil Collection is available both retail as well as wholesale online at jonano.com.


29 January 2009

ECOLLECTION at MAGIC

Global buyers and sellers will flock to the Las Vegas Convention Center in February for one of the top trade events in the international fashion industry: MAGIC. This 3-day fashion extravaganza is “where new trends surface and develop into what will be seen on the consumer. The show’s goal is to connect and inspire the fashion community, fuse diverse trends, while offering unbeatable service to its customer.”

First launched in August 2008, ECOLLECTION is the latest addition to MAGIC. Here, participants are bonded by one common thread: sustainable eco-fashion. At ECOLLECTION, you can find all things eco-friendly from clothing and shoes to beauty and home décor.

Click here for a list of February 2009 ECOLLECTION exhibitors.

“ECOLLECTION is a dynamic and growing community of dedicated eco-apparel and lifestyle brands working hand in hand with retailers and suppliers toward a sustainable future.”

For more information on the show, visit http://www.magiconline.com/.

21 December 2008

Coral is Too Precious to Wear


Environmentally aware designers are making a colorful splash (no pun intended) into ocean conservation; inspired by SeaWeb’s "Too Precious to Wear" campaign. To raise awareness about the world’s precious and delicate coral reef depletion, the campaign encourages unique ways for us all to enjoy inspired coral designs that are NOT CORAL.


At a recent conference in the big apple, Josh Dorfman, super cute environmental entrepreneur, media personality, and acclaimed author of The Lazy Environmentalist, lead a panel discussion entitled “Too Precious to Wear: Conserving Coral, a Jewel of the Ocean,” as part of the annual Initiatives in Art and Culture conference. Panel participants included SeaWeb president Dawn M. Martin and Dr. Andrew Baker – also super cute and 2008 Pew Fellow recipient, renowned coral scientist and professor at the University of Miami. I am so glad that I had the opportunity to hear about their cause and wanted to share with you what I discovered!


“Nature is our best Designer” - John Loring, Design Director, Tiffany & Company


Look for deep-sea red, orange and pink corals to show up on the runway in 2009 – not as baubles made from animal carcasses harvested from the Earths precious reefs, but instead as a color celebration honoring this unique breed of animal that has inspired so many artists throughout the ages. The campaign encourages designers in every medium to create using coral colors and textures but sans the real thing.


Precious corals are facing threats from climate change, over-fishing, pollution and consumer demand. According to Dawn, 3/4 of our planet is ocean yet less than half of a percent of conservation dollars go towards ocean preservation. Because of these concerns about the sustainability of corals as a raw material, designers such as the gang from Tiffany & Co. removed coral from their product lines over five years ago – Hazzah!


SeaWeb’s Too Precious to Wear campaign aims to create a demand for coral conservation and is calling for designers to step up to the challenge in the protection of corals, and designers are taking this challenge seriously.


Precious corals are more often seen adorning the necks of women than in their natural ocean habitat. Red corals have been fished for more than 5,000 years in the Pacific and the Mediterranean, but serious signs of decline have appeared in just the past two decades. The United States, as the world’s largest documented consumer, has placed significant pressure on these threatened animals, importing more than 26 million pieces from 2001 to 2006. Too Precious to Wear is calling for increased monitoring of the red coral trade. The campaign is urging the U.S. and other countries to list red and pink corals under Appendix II of the Convention on International Trade in Endangered Species (CITES).

There are many opportunities to celebrate the beauty of the ocean without destroying Earth’s precious resources. Jewelry designer, Hannah Garrison of AZU jewelry chose to depict coral’s delicate branches in solid sterling silver, while another interpretation by Luciana Jewelry is all about the color. The Berry Coil Bracelet (above) is Fairly Traded and coral inspired, in coral red seeds and recycled Colombian pesos and topped off with a faceted clear quartz nugget adds sparkle that I find super fab.

The Jay Strongwaters coral inspired Compact contributes, one compact at a time, to a better world. The collectors' limited-edition compact artfully depicts coral in hand lacquered decoration. Proceeds go to “Reefs of Hope,” a Pew Institute for Ocean Science project. I found this at Neiman Marcus for $420 a while back.

Eco clothing designer Bonnie Siefers, of Jonano celebrates coral in her Angel Collection that is heavenly, again please excuse the pun, in shades of coral that are certain to rock the runway this spring. Check out Too Precious to Wear (www.tooprecioustowear.org) to see other coral-inspired designers.

PS: SeaWeb and Too Precious to Wear will launch a collection of coral alternative jewelry with nine leading fashion and jewelry designers in winter 2009. Each designer has created a single signature piece inspired by corals and our ocean planet.

10 December 2008

Perfection, found.


For as long as my ears have been pierced, I have coveted one single style of adornment, the hoop earring. Sure, starting at the age of 16, I had my days of enamel butterflies, pearl studs, crystals, beads and even diamond solitaires, but I always went back to that simple, single, circular hoop. Yes, through the years I’ve loved many ... different styles from the small huggers to the all-time favorite soda can-sized summer of love silver stunners of the 70s. There is something so special about them all. I notice that in many of my photos I’m wearing the same pair of silver favorites. We've enjoyed many good times together. I adore these earrings.

Now I’m craving them in gold. Melissa Joy Manning has perfected this perfect accessory and she does so in recycled silver and gold. (Santa, are you listening?)

www.melissajoymanning.com
Melissa Joy Manning jewelry is handmade in Oakland, California by trained metal smiths earning a living, working wage. We manufacture all components of our jewelry in our own studio using only the finest materials purchased from our trusted, American suppliers. We believe in ethical business practices and green resources.
These beauties are offered in a variety of shapes such as square, oval, triangular, elliptical, hexagonal even rockin' stars. Oh, and the colors! Pink or yellow gold as well as silver. And there’s a size for every mood. So many choices and only two ears. What's a hoop lovin' girl to do?

This weekend I’ll be going through my jewelry box in search of those earrings whose mate has gone astray, anything less than perfect. And I’ll be cashing all of them in at a gold buying party. Yes, that’s right. I’m trading in the trash to a company who recycles gold and getting some cash in return. And I’m taking my money and buying the most perfect pair of hand forged hoops, in recycled gold, of course. (Oh, and Santa? I've been very good. And I like the triangles in pink gold. And silver stars ... and ....)

18 November 2008

A Labrinth of E Couture Baby

Australian designer Rachael Cassar is a master of eco couture with this dress from her 2007 Labyrinth Collection. Using recycled and deconstructed materials to create the shady side of chic I am in a trance for sure.

Coco Chanel once said, “Fashion is not something that exists only in dresses. Fashion is in the sky, in the street; fashion has to do with ideas, the way we live, what is happening.” The world of fashion is certainly evolving into this new century in shades of green.


The winner of the Media’s Choice Award for the 2006 Lancôme Colour Designs Award, Rachael is a master of color and shape. I personally have a taste for vintage with a twist and could troll for hours in and amongst these designs given new life.

At the end of the journey clothing takes up a large amount of landfill. Factor in the environmental costs of packaging, transport and washing and it’s a wonder that the poor old planet has survived this long. This is why fashion designed using recycled materials comes as a welcome new trend.
“I wanted to create something sustainable that doesn’t compromise design and everything that people love about fashion,” says Rachael. From her chiffon ball gowns to her embellished evening dresses we see a vision that is a darker side of heaven.
I tend to reach for classic clothing in my wardrobe and opt for quality over quantity...perhaps Chanel had it right all along with her little black dress.

There are countless ways to reduce your fashion footprint. Whether or not we choose to sustainable or recycled style the choice is ours and its good to have so many new options available.

16 November 2008

Green Fest

Today, Green Festival is wrapping up its 3-day stop in San Francisco. I was thrilled to attend last weekends event in Washington, DC. At a time when all eyes are on our nation’s capital, and people are filled with hope after electing a new President, what an inspiration it was to see so many out in support of a greener planet.

The festival was a 2-day celebration of community, offering ways to improve our planet and its people.

By making responsible choices in our lives -- fair trade products over sweat shop labor, renewable resources over depleting the planet, organic products over pesticides and recycled materials over landfills -- we can enrich ourselves and nurture mother earth.

What struck me as most pleasing was the diversity of people who stopped to peruse our natural, organic and sustainable clothing. After that first irresistible touch, a common response was, “wow, this is bamboo?” Yet others seemed to seek it out. Telling their friends that once they wear bamboo, they’ll never go without. The organically grown, pesticide-free bamboo is naturally antimicrobial, wicking moisture and inhibiting the growth of bacteria and fungi that cause odor. That’s the functional benefit of it.

The fashionable benefit, is the array of flattering, sexy and modern silhouettes that feel oh so luxurious on our skin. Offered in pique pullovers, cashmere-like cardigans and flowing jersey knit dresses, bamboo appeals to many different tastes. It was such a treat to see the versatile styles modeled by beautiful women from dreadlocked college students to sophisticated retirees.

Details such as pointelle stitching, raglan sleeves and mother of pearl buttons add elegance while each piece easily adapts to an individual style. Regardless of body shape, age, or coloring the modern designs looked fabulous and unique on each fabulous and unique woman who wore them. Oh so chic and socially and environmentally responsible, too.

So having asked myself, “Am I here for the eco- or the couture?”, how nice to know that we can choose to have both. Choose to live large and leave a small footprint.

Green Festival will continue in the spring with stops in Seattle, Denver and Chicago.

31 October 2008

Today is your day, dress for it!


It’s finally here, the second most commercial holiday of the year, which also happens to be one of my favorites. The commercialism is frustrating, the chocolate is tempting, and the costumes are exhilarating. I love seeing the thought process with which our children choose them, I love to help make them and of course, I love to wear them. Each year a part of my wardrobe which spends 364 days of the year in a box in the attic takes a trip down the runways of our neighborhood sidewalks for that annual trick or treat fashion show.

It’s the thrill of the unknown. The surprise of, “who’s behind that mask?” and “what shall I be today?” One of my earliest and possibly best costumes wouldn’t have been possible without my very dear, old friend Jimmy Joe. Together we dressed as a horse. An old brown wool blanket with a few strategic stitches, a splayed rope tail, recycled leather pieces tied on our shoes, a yarn mane and perhaps the most amusingly comical mask ever found, completed our getup. Oh, and the defining element in our transformation from two kindergarteners to one silly horse -- Jimmy Joe’s ability to walk the parade route hinged at the waist. Yes, he bent forward and held around my waist creating a strong back and four fine legs of equine magnificence.

We have a closet under a staircase outfitted with a light, a mirror, plenty of hooks for hanging and baskets for stashing. It is our kids’ dress-up closet. At ages 2 and 6, they can create their own characters on any given day. Perhaps today they’ll be a fairy and a knight, a pirate and a princess, two fellow firefighters ... or something that I can’t quite figure out. They dress in old pillow cases with dish towels tied on their heads, paper crowns and feather boas. Sometimes I’m envious. Sometimes my daughter wants a “fancy dinner” which has nothing to do with food but must take place in the dining room with each of us wearing a fancy dress. I don’t do it often, but I still like to dress up.

My husband and I went to a wedding on the Jersey shore in August. I put a lot of thought into what I was wearing. Settled on a vintage Hawaiian black halter neck dress with a copper, gray and white graphic design on the floor-length skirt. I could have searched for 30 years and wouldn’t have found anything better than that dress that hung in my Aunt Fifi’s closet 30 some years ago. Aunt Fifi was quite the fashionista back in the days of what I consider the most fun fashion. Her attic has been a treasure trove of everything from poodle skirts to mini dresses and maxi skirts. My own dress-up closet, all grown up.

So on this All Hallows Eve, delve into your attic, break into the boxes and don the duds which reveal an otherwise unknown take on who you are, anyone you want to be. Because after all, it is only one day. Happy Halloween.

17 July 2008

Jonano Debuts Downunder

Jonano eco chic collections has announced their Down Under debut of Green and Serene collections that caters to the fashion-forward and eco savy set of today's style conscious woman. They are coming off a successful season of fashion shows and trade events and have just launched their new ecommerce website that hosts a video. Check it out at jonano.com

28 December 2007

Scandinavian Style and Sustainability

Enlightened parents seek only the best when it comes to their precious little ones, and a pure, natural environment is vital to children of all ages. While I have no little ones at present, my friends always reach for organically grown when outfitting their newborns to ensure that baby stays safe and free from harsh chemicals and dyes.

Embracing the idea of making a positive impact on the future of the planet, new Sami Baby Collections select only the highest quality organic and natural fabrics that utilize Earth’s natural resources in an eco-friendly manner. Organically grown bamboo fabrics are soft, naturally antimicrobial, and gentler on baby’s delicate skin. Best of all, their ringspun bamboo and organic cottons are softer, more luxurious and healthier not only for your little ones, but also for the environment.

The Sami Baby name is derived from the Sami tribes of arctic Scandinavia, with roots stretching back thousands of years. The first people to settle along the Northern Arctic, Sami have been using the land in harmony with nature for thousands of years. Inspired by the Sami traditions, Sami Baby Collections invoke the ancient Sami tradition of living a symbiotic relationship with the world that is truly essential to maintaining a healthy lifestyle.

Baby is wearing Sami Sleeper in a lullaby ‘Counting Sheep’ pattern...mom is wearing the ecoKashmere bandeau dress - so cute and looks great on her at 8 months pregnant.
Best of all, bamboo ecoKashmere is produced in an environmentally friendly manner that's easy on the earth, your Sami baby will look sweet and feel great too.

Safer for the environment and baby, my friends always look for organics that are not only chemical-free, but also produced without any harsh chemical bleaches or dyes. Organically grown ensures that the fabric and crop remain pure and free from harmful chemicals and dyes. As a result, organics are not only gentle on baby’s sensitive skin, but also safer for the people who make the clothes, for the farmers who grow the crops, and for the environment.

Sami Baby is now available, on line at www.jonano.com and at better retailers worldwide.

01 July 2007

Eco Surfaces as a Trendsetter


Surface, the avant guard design rag featured eco chic fabrics and designers recently. A feature photo I snapped of G Living Live host Marie Westbrook dressed in organic clothing by Jonäno

Highlighting the recent rise of ethical designers in the fashion world, Surface Magazine speaks to the greening of design as “Environmentally friendly and socially responsible clothing lines are all the rage, but very few of these "ethical" labels offer clever designs aimed at fashion-forward adults."

"This changed last year, when Peter Ingwersen, former brand manager for Levi’s Red and Levi’s Vintage, launched Noir, a modern, sharply tailored collection of womens wear noted for its decidedly pronounced sex appeal and sustainability. Ingwersen’s collection earned accolades at London Fashion Week, designed which showcased borrowed-from-the-boys suits, slinky pencils skirts and curve-caressing dresses that evoked S&M inspired undertones."

Jonano ecoKashmere enrobed Eams Chairs set the stage for a photo layout that pushed the boundaries of photo journalism to new heights. Now more than ever, new brands like Jonano and active wear designer NAU are earning recognition as trendsetters. Adopting ethical practices from the ground up, they offer sustainable, non-toxic, well designed and well made clothing.

Green fashion is earning a broader mainstream appeal

Surface goes on to say "This season, Ingwersen is launching Illuminati ll, a luxury fabric line produced from the finest raw African cotton, which he used to create Noir’s 2007 spring collection, dubbed "Nothing without Light." "The Illuminati ll fabric provides the foundation of the Noir label giving us hope that other luxury brands will take a serious interest in using this sustainable, eco-friendly textile," says the Sweden-based designer. Produced on a 350-acre cotton farm in the Masindi district of Uganda, the cotton harvested for Illuminati ll is grown without chemical pesticides and cultivated entirely by local workers before being shipped to mills in Italy and Portugal, where it is then spun and woven into high-quality fabrics." This spring issue of Surface features offers up a sprinkling of exciting and ethical style items and trends. I hope to see a lot more sexy, edgy, well designed magazines coming out with pages full of sustainable designers, products, and companies.

- eco chic

Eco Fashion Surfaces as the new Trend

a feature photo I snapped of G Living Live host Marie Westbrook dressed in organic clothing by Jonäno

. Second, an interesting article featuring the rise of talented, ethical designers in the fashion world. “Environmentally friendly and socially responsible clothing lines are all the rage, but very few of these "ethical" labels offer clever designs aimed at fashion-forward adults.

This changed last year, when Peter Ingwersen, former brand manager for Levi’s Red and Levi’s Vintage, launched Noir, a modern, sharply tailored collection of womens wear noted for its decidedly pronounced sex appeal and sustainability. Ingwersen’s collection earned accolades at London Fashion Week, designed which showcased borrowed-from-the-boys suits, slinky pencils skirts and curve-caressing dresses that evoked S&M inspired undertones." New brands continue to enter the scene and are changing the way shoppers think about how clothing should be made in the first place. Emerging companies like active wear designer NAU have adopted core values to make its clothing sustainable, non-toxic, well designed and well made. Although NAU isn’t a high fashion brand, its stylish approach to green fashion may boost broader mainstream appeal. Surface goes on to say "This season, Ingwersen is launching Illuminati ll, a luxury fabric line produced from the finest raw African cotton, which he used to create Noir’s 2007 spring collection, dubbed "Nothing without Light." "The Illuminati ll fabric provides the foundation of the Noir label giving us hope that other luxury brands will take a serious interest in using this sustainable, eco-friendly textile," says the Sweden-based designer. Produced on a 350-acre cotton farm in the Masindi district of Uganda, the cotton harvested for Illuminati ll is grown without chemical pesticides and cultivated entirely by local workers before being shipped to mills in Italy and Portugal, where it is then spun and woven into high-quality fabrics." The conclusion: the spring issue of Surface features a sprinkling of exciting and ethical style items and trends. While the rest of the magazine is filled with your standard non-green fashion finds, it’s a good start. Consider this: just a few years ago the entire magazine world thought green was just a color. Now they realize it’s a state of being. We hope to see a lot more sexy, edgy, well designed magazines coming out with pages full of sustainable designers, products, and companies. I will keep you posted.

18 April 2007

Laura - Sustainable Stilettos

My favorite new shoes this week are the stylish pointed toe 4" stiletto heels from the 'Sui Generis' Collection at Beyond Skin. Laura is a drop me at the door shoe for sure, - hybrid of course...

Beyond Skin was born from a combination of frustration and vanity. In the past, attempts to combine fashion and ethics, have generally resulted in one side of the equation being sacrificed. I aim to change this by creating a classic yet unique collection of shoes that are produced in a manner that is non-exploitative to animals or humans and wherever possible the wider environment.

Natalie Dean, Beyond Skins’ creator



Inspired by current trends Sui Generis has fast become the label of choice and has a celebrity following including Natalie Portman, Sadie Frost, Alison Goldfrapp and Chrissie Hynde. I'm with them...these shoes area vegans dream.


16 April 2007

Bel Esprit / Nouveau Collective Trade Show Debuts New Eco Fashion in the Big Apple

Bel Esprit, the juried virtual fashion design showroom, has been invited by the Nouveau Collective trade show to debut two fashion trade shows in New York City. Mondo Bello will present ethical, ecological, cruelty-free and fair trade collections of international designers

Plastic bags as cocktail dresses? Seat belts and car tires as accessories? And who is that designer from that tiny town in Austria? Or Peru? Or Thailand? Bel Esprit, the virtual fashion designer showroom, is inviting designers with a fresh point of view to participate in trade venues

As consumers become more conscious of how their purchasing power affects the world around them, ethical fashion is gaining importance - and chic! The collections invited to participate in Mondo Bello will feature organic fabrics, ecological processes, recycled clothing and materials, and animal-friendly products, all making a wearable and contemporary fashion statement. Companies preserving traditional artisan techniques and supporting the development of sustainable local economies through fair trade, from the farm to the storefront, are also invited to participate.

To promote the principles of ethical fashion worldwide, Bel Esprit is working with The Ethical Fashion Show® in Paris, France to offer exhibit opportunities for designers at both shows. The Ethical Fashion Show® will present the ethical collections of French designers in New York, and exhibitors at the New York show are welcome to participate in the Paris venue in a Bel Esprit exhibit.

Bel Esprit Presents invites young and talented designers from around the world are invited to present their collections to the U.S. audience. To open more doors to young designers, Bel Esprit is working with international trades shows to create exchange programs for designers interested in entering new markets worldwide through group exhibits with Bel Esprit.

This Septembers trade show marks the launch of the new eboutique in the Bel Esprit showroom. “Love at First Sight” offers designer items to retailers for immediate purchase and delivery. Designers sell first quality stock, samples, limited editions or one-of-a-kind pieces. Retailers fill in their inventory between buying trips and try new collections and items in their stores before committing to a formal order. The Bel Esprit Buyer Rewards Program awards retailers with 2% of the merchandise total of orders placed through Bel Esprit, paid from the sales commission charged. Retailers accumulate dollars in their account which they can use to order new collections or purchase items in the eboutique.

The Bel Esprit is all about ethical and sustainable designers. Retail stores can shop the collections and check out the latest eco trade shows worldwide.

Designers interested in participating in Mondo Bello or Bel Esprit Presents may visit the show websites mondobello; belesprit. For more info about Nouveau Collective trade shows, visit nouveaucollective.

12 April 2007

Conscious living with Style!

Five great Spring looks that nurture the body and soul.

Fusing style and sustainability with spa comforts, Jonäno makes ethical fashion choices a breeze. Their ecoKashmere® bamboo is soft and tactile in earthen hues. Five great looks can take you from croissant breakfast to evening an evening in Manhattan.


Include
a Bandeau Dress, a Drape Skirt - Multi-functional wardrobe essentials. The Bandeau Dress is convertible tie to dress that can also be worn as a skirt and packs easily in a weekend travel bag. Designer, Bonnie Siefers, calls this her solution to the dreaded TSA “2 bag carry-on rule”. Additional features to the collection include page boy shorts with the necessary pockets for keys pullover streamlined hoodies and Capri leggings to complete any look this season.

These newest additions to the ecoKashmere® Collection launched in 2005 is fast capturing the attention of premier yoga studios & spas nationwide with their signature luxury yoga and spawear. The collection may be found at specialty boutiques & spas nationwide - including Exhale Yoga Studio, Colorado; ESSPA, Pennsylvania; The Yoga Studio in Washington, DC; and online at www.jonano.com.

18 February 2007

Bel Esprit - Big Apple’s eco Chic Runway

Reuse Recycle Runway? That’s just what Mondo Bello has in store for NYC at the Hilton Towers this coming fall at Bel Esprit’s l cruelty free fashion show and trade event ---

A must for anyone who craves sustainable style – like me, Bel Esprit, the virtual fashion designer showroom, invites designers -and Christmas shoppers with an ethical point of view to participate in a trade show and retail shopping event created for us!

Mondo Bello, the trade show for ethical, ecological, cruelty-free and fair trade fashion is set to debut in New York City, September 15-18, 2007 at the Hilton Hotel and Towers. This show runs concurrently with Bel Esprit Presents , the trade show for emerging designers – and is open to shoppers on the last day – hazzah!

To promote the principles of ethical fashion worldwide, Bel Esprit is partnering with The Ethical Fashion Show® in Paris, France, offering exhibit opportunities for designers at both shows. The Ethical Fashion Show® will present the ethical collections of French designers in New York, and exhibitors at the New York show are welcome to participate in the Paris venue in a Bel Esprit exhibit.

The September trade shows will mark the launch of the new eboutique in the Bel Esprit showroom. “Love at First Sight” offers designer items to retailers for immediate purchase and delivery. Designers sell first quality overstock, samples, limited editions or one-of-a-kind pieces. Retailers fill in their inventory between buying trips and try new collections and items in their stores before committing to a formal order. The Bel Esprit Buyer Rewards Program awards retailers with 2% of the merchandise total of orders placed through Bel Esprit, paid from the sales commission charged. Retailers accumulate dollars in their account which they can use to order new collections or purchase items in the eboutique.

Because it is vital to a designer’s success that consumers discover their collection, the final day of the four day trade show will be open to the public. Designers can meet their public and introduce their line, and sell items at retail if they wish. Buyers are also welcome to attend the open event to purchase immediate items for the stores. This event will also launch the Bel Esprit consumer site, where designers may present their collections to the public, list their retail partners, and offer special sales of merchandise.

The Bel Esprit showroom and services are open to designers regardless of where they exhibit. Bel Esprit markets and sells collections on behalf of all members of the showroom, and promotes the members’ exhibits at any trade show worldwide, whether or not they participate in Bel Esprit sponsored events.

Designers interested in participating in Mondo Bello are invited to visit the show website for application information. Designers can discover more regarding membership in the showroom and the services offered by Bel Esprit by visiting “Designer Services”.

Contact:

Bel Esprit, LLC
215-963-9394

belesprit@ureach.com
www.belesprit.net
www.mondobelloshow.com

27 January 2007

Organic Spas – Baby me Baby


Organic Spa Magazine is about the sustainable side of life wellness, food and fitness, relaxed fashion and of course travel to – what else – organic spas!

Organic spas choose pure and natural healing and beautifying treatments as well as all organic towels and wraps – relaxing to the body mind and spirit.

This Magazine has been a long time in coming. It’s a great place to find out about choices. It’s available both online and in print formats. If you’re the type of person who needs access to info immediately (like me) and who likes to shop online (like me) then the digital format is perfect for you.

On the other hand, if you want to curl up and enjoy the great imagery, share a copy with a friend or your whole yoga class, then the print subscription will be your choice. Which ever you choose, check out Organic Spa.

20 January 2007

Custom Eco Couture - Totally Fab


She uses vintage and organic fabrics and works with principles she terms "Eco-Effective design." Anna Mkhitarian owner/designer of Annatarian is all about giving back to the environment, making a positive impact and designing in a way where there is no waste.

You choose your style and fabric (organic cotton, recycled silk, remnants), and with Anna's keen sense direction the end result will be - dare I say magic! They are one-of-a-kind hand dyed, hand painted, beaded, fringed and each comes with it’s own story/history. She puts love and affection into each piece she creates. From bridal gowns to hand beaded fairy dresses each piece of clothing she makes is a work of art.

13 January 2007

Eco Power to the People


Ecological consciousness in fashion and apparel is fast becoming mainstream as eco chic takes over runways and boutiques.

The ethical, moral and sustainable approach to business is taken by hip labels like the Dutch jeans brand Kuyichi, La Victoria, Misericordia, Livity, Stewart & Brown and Jonäno as well as fashion houses like H & M and PeekCloppenburg. Singer Bono of the rock band U2 along with his wife Ali Hewson founded the label Edun, which produces clothes exclusively in developing countries under fair labor conditions.

Ecologically conscious and economically fair clothing is the logical continuation of the organic food trend, said trend researcher Anja Kirig. Their research shows that it is customers who are requesting sustainable alternatives.
It is consumer purchasing power that is directing and spearheading this movement. Power to the people.

15 December 2006

Jonäno ecoKashmere gets Material Acclaim

Jonäno announced the inclusion of their signature ecoKashmere bamboo fabrics into the collections at Material ConneXion’s four libraries in New York, Bangkok, Cologne and Milan. Material ConneXion is the world’s leading knowledge base for information about new and innovative materials.

Apparently there is more to bamboo than what meets the eye. The material was chosen as an addition to their libraries Natural Collections because of its innovative nature. Bamboo is said to have fared well in testing against germs and bacteria earning it the honored title - antimicrobial - naturally.

The fabrics do feel quite lovely and I was impressed by their softness. EcoKashmere bamboo blends are easycare with the tactile texture and breathability of cashmere or silk. Jonäno is releasing a new Spring/Summer line that promises to be multifunctional and streamlined in natural fiber basics that meld sustainability with design.





Harmonizing with the jonäno mission to merge boutique fashion design with environmental awareness, the ecoKashmere™ Line displays passion for ecological sustainability.

30 November 2006

Project Lu


China is one of the planets biggest polluters and has the potential to effect the greatest change environmentally. That's why I toast Project Lu as we transition into this new season of reflect on the past year.

Lu mean's Green in Chinese. This new rag will showcase green products, and speak to sustainable lifestyles and fair wage living conditions. Bravo in a land emerging into capitalism so rapidly!

Fashion designers like Kenneth Cole, Carlos Miele, and Betsey Johnson have been invited to climb on board. Green architects, musicians, artists, poets... Wendy Brawer of Green Maps, Sara Shannon, Wendy Tremayne, Bena Burda, Jonano, Delia Montgomery of Chic Eco, models from the Ben Barry Agency. Art directors, stylists and photographers will incorporate environmental themes into their shoots.

Reportedly, Lu is not planning on play it safe. Some of the most controversial writers in the zine scene are working on exclusive interviews and articles that bring attention to serious issues.