Aloe vera is unscented, but I think it has a light, natural scent. I apply it several times throughout the day, especially in the morning after I shower and at night. I also like to cover up with soft clothing, so I will usually put on cozy pants and a pullover to protect my skin from anymore sun exposure and allow the aloe to work its magic.
Lavender oil and lotion are soothing on my sunburns as well, and their scents have helped me sleep countless nights when any slight motion made me aware of my reddened skin.
Regardless if I have a sunburn or not, aloe vera and lavender are both saviors for my skin and I would use them any time of the year for their individual benefits.